F-35s airframe is more conventional in terms of aerodynamics than the European planes, as all fighters it will use contemperary processors and HMD is available for Gripen today. It's engine is big, but it's also a bigger plane than Gripen, about twice as heavy and whith the F414 EDE with 26'000 lbs of thrust for Gripen you might get the math.
Perhaps that's because the ECDs are aerodynamically oversophisticated in a future of LOAL/HMCS/HOBS.
Perhaps because drag is a significant factor and the F-35 will carry its fuel, sensors and weapons internally as its
basic config, whilst the alternatives will have pods, fuel tanks weapons externally; adding significant drag and puts an additional cost on top of basic unit acquisition cost.
Perhaps because "stealth" is even more of a force multiplier in the system of systems world; netcentrics, off board sensors, etc., than on a simple 1 vs 1 comparison
and non VLO sys of sys comparisons.
Perhaps because in a defensive scenario, survivability/attrition rates (stealth again) is affecting sortie generation rates at day D + xx, to a degree that sortie generation from a larger number of jets under peacetime conditions is not an applicable metric of capability. I f your jet doesn't come back, it doesn't generate any more sorties.
Perhaps because these aircraft will have to stay in the Norwegian and Danish air forces until 2050, and the Gripen NG will be struggling from the onset in the air superiority, deep strike and interdictor missions to stay up to F-35 standards.
If these two govts go with Gripen, it'll be because they will be looking to avoid high end missions anyway and because of the savings.
There is a lot of selective arguments and semantic exercises.